Jet Blue Aways

Abstract raveBlue Air ways was founded in August of 1998; they release been named the #1 U.S. domestic airlines and graded mel number oneest in Customer atonement among low cost carriers in North America by J.D. Power and Associates. They concord square up a pattern of providing slap-up customer service at a low cost in an assiduity where about of its competitors have managed to reflect at the waist side out-of-pocket to the ontogeny application program panaches. Their strategy is consistently reflected in their common-law(predicate) mission statement, which is essentially a defined set of nerve values they operate by; Safety, Caring Attitude, Integrity, Fun and Passion. They have a unique strategic plan that sets them apart and generate them an overwhelming competitive edge. Jet Blue is a 4-star rated airlines with great growth potential and bully recipe for success, but blush with all that going for you, they heretofore have to wager a gainst the industry trends that make believe all U.S. Airlines soon in business. The challenges are the uniform for everyone. Most of the popular trends that affect the industry as complete are shaped by our current economic perspective as a country, which besides extends globally. For example, fuel costs have set an increasing trend of escalating cost to the airlines which they have had to rise down to customers.

In 2008, oil prices rose to $140 per cask (Thompson, Strickland, & Gamble, 2010). Airlines have conform to up with both(prenominal) creative ways to soak up some of the lost revenue as a result of high fuel c harges. A nonher development trend is impo! sed fees and taxes. These modern fees and taxes have been creatively marketed by airline companies so that they loafer try to maintain their patriotic customer base. Fees and taxes in attachment to a substantially high ticket cost is not a trend that consumers sine qua non therefore airlines have to come up with new creative ways to sugar come out the additional cost so that they dont turn a loss their customer base. Security is also a major growing trend in the industry today....If you want to get a full essay, order it on our website: BestEssayCheap.com

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